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Small- and medium-sized businesses (SMBs) nowadays are more competitive than ever. As an SMB owner, you’re probably constantly looking for ways to boost your social media presence, outdo your competitors, and increase profits. Here are some ways to do that. Create buyer personas Social media data is a great tool to gather information about your […]

Imagine going back to the office after a long vacation, only to be greeted by a messy workstation. Frustrating, isn’t it? If your enterprise wants to start a new year working with clean, organized technology, this IT hardware checklist is just what you need. ✓ Clean up your computer components Wipe your monitor with clean, […]

Google Chrome is fast, clean, and versatile. It delivers a great browsing experience to users, so it’s no surprise that it has the widest user base out of all web browsers. It’s also expandable and customizable, thanks to the thousands of extensions available at the Chrome Web Store. It can be quite taxing to sort […]

If you’ve ever received what looked like a personalized email from a huge corporation, there’s a good chance it was actually written using an email automation platform. This technology saves time and money while strengthening customer relationships, and contrary to popular belief, it is well within most SMB budgets. What is email automation? Usually included […]

People are constantly searching for an easier way to keep their email inboxes in order, customize their email signatures, and improve group communications. The good news is that Microsoft Outlook has these features built in, you just need to know where to look. Clean Up your inbox No matter how meticulously organized your Outlook inbox […]

Businesses can no longer afford to relegate cybersecurity to the bottom of the budget, not with cyberattacks targeting any business regardless of size, strict security, and privacy regulations surrounding data. Businesses with a small or limited budget have the advantage of partnering with a managed IT services provider (MSP) for their cybersecurity needs. Why is […]

If you want to use your laptop in an airport, a co-working space, or a cafe, the first thing you would look for is a power socket. If you are not lucky enough to find an available outlet, you’ll have to depend on your laptop’s battery (assuming it still has power after your last charge). […]

Cloud technology is becoming more pervasive every day. A Forbes report found that 77% of enterprises have at least one application or a portion of their enterprise computing infrastructure in the cloud. But somehow, myths about its lack of security remain. Hands-on management Unless you have an overinflated budget, relying on local copies of data […]

From accounting to inventory, small- and medium-sized businesses (SMBs) need various systems to function, and managing them simultaneously is a colossal task. Enterprise resource planning (ERP) software can help you manage these systems efficiently and improve business performance. ERP explained ERP is a program that integrates all your systems into a single database, so if […]

Facebook has uses that go way beyond posting cat photos, complaining about restaurants, or stalking your ex — it’s also an incredibly effective advertising platform. From small businesses to big corporations, anyone can benefit from Facebook’s marketing tools. Read on to leverage Facebook to your advantage. Why advertise on Facebook? Above all else, the cost-effectiveness […]